Web Marketing Training = Increases In Business

Web Marketing, Social Media Marketing and Search Engine Marketing are in a revolutionary phase. Your organization cannot afford to NOT understand the tools and best practices to tap the power web marketing boasts to brand, build and boost business.

It’s time to invest in your business, intellectual capital and organization. Lorrie Thomas, MA, is a nationally recognized speaker and trainer. Her expertise from the corporate world, as the head of a small business web marketing agency, and as a workshop educator for revered academic institutions make her the perfect mix of practicing professional to get your company on the smart track for maximum web marketing results.

Every workshop or training is customized to your organization. The Marketing Therapist® will increase results by catering to your unique goals, needs and what you already know.

Custom Web Marketing Training Topics Include:

  • The New Rules of Search Engine Optimization
  • Optimizing Web Marketing
  • How to Develop Simple Web Marketing Strategy for Profound Results
  • Selling Online Advertising from a Media Buyer Perspective to Boost Sales
  • Online Media Buying Strategy
  • Search Engine Marketing (SEM)
  • Search Engine Optimization (SEO) Best Practices
  • How to Buy Paid Search the RIGHT Way
  • Using Online Marketing Analytics to Increase Web Performance
  • Social Media Success Secrets (Facebook, Twitter, Linkedin, Blogging)
  • Blogging to Build, Brand and Boost Business
  • Web Marketing Therapy (admit it, you're curious...)

If you have a specific training need, we can customize training for you or your organization. Training session times vary depending on skill level, and topic. Have laptop, will travel!

Upcoming Classes:

  • Search Engine Marketing – One Day Course at UC Berkeley Extension in San Francisco
    Over 90% of Internet users utilize search engines to find products, services, or information. Search Engine Marketing (SEM) is a critical medium for brand awareness and customer acquisition, and a lucrative way to reinforce and drive home online and offline market efforts. You will learn about the main components that make up Search Engine Marketing.

    When: TBD
    Where: UC Berkeley Extension, San Francisco, CA

  • Social Media Marketing – One Day Course at UC Berkeley Extension, San Francisco
    Gain a breadth and depth of social media as a low-cost marketing tool and know how to use popular platforms to gain a competitive edge and create a powerful voice in this "influence economy," where anyone with an opinion (we’re talking about you!) can affect great change.

    When: TBD
    Where: UC Berkeley Extension, San Francisco, CA

  • Personal Branding Workshop - One Day Course at UC Berkeley Extension, San Francisco
    A powerful personal brand positions a professional to support goals and growth. Just like a company has a brand, people need to own their individual brand to best manage their career. In today’s digitally-driven work world, professionals have more power than ever to grab the reins of their personal brand and use low-cost and often no-cost tools like LinkedIn, blogs, Facebook, Twitter, Instagram and websites to communicate expertise, establish credibility and influence recruiters, management, clients and peers. Learn how to develop, optimize and manage a personal brand including identifying your position, how to manage your identity (online and offline) develop a strategy and maintain professional style. Anyone looking to grow professionally has to understand how to put the power of personal branding to work to achieve the growth they desire.

    When: TBD
    Where: UC Berkeley Extension, San Francisco, CA